The “Korbel Holiday” Sweepstakes
Official Rules
NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. NO CONSUMPTION OR PURCHASE OF ALCOHOL IS REQUIRED TO PARTICIPATE.
1. Eligibility: The “Korbel Holiday” Sweepstakes (the “Promotion”) is open to permanent legal residents of the fifty (50) United States and the District of Columbia who are at least twenty-one (21) years old at the time of entry (the “Entrant”). Persons in any of the following categories are not eligible to participate or win a prize: (a) persons who are employees, officers or agents of Sponsor or Administrator (as defined below), their respective parent companies, affiliates, divisions, subsidiaries, suppliers, distributors and the service agencies or independent contractors of any of the above organizations; (b) suppliers, distributors, or retailers of alcohol beverage products, and any other alcoholic beverage industry members; (c) individuals engaged in the development of, the production or distribution of materials for, or the implementation of this Promotion; or (d) agents, officers, employees of, family members of (where “family member” means a spouse, parent, sibling, child, son-in-law, daughter-in-law, and lineal descendants, including those by adoption), persons in the immediate family of, or persons living in the same household as any person in any of the preceding categories (a) through (c). Subject to all applicable federal, state, and local laws and regulations. Void outside of the fifty (50) United States, District of Columbia and wherever else prohibited by law. Participation constitutes Entrant’s full and unconditional agreement to these Official Rules and Sponsor’s and Administrator’s decisions, which are final and binding in all matters related to the Promotion. Winning a prize is contingent upon fulfilling all requirements set forth herein.
2. Sponsor: Korbel Champagne Cellars, 13250 River Road, Guerneville, CA 95446.
3. Administrator: Optivate Agency, 4403 Oleander Dr, Ste. C #251, Wilmington, NC 28403.
4. Timing: The Promotion begins on November 3, 2025, at 12:00 PM Pacific Standard Time (“PST”) and ends on December 31, 2025, at 11:59 AM PST (the “Promotion Period”). Administrator’s computer is the official time-keeping device for the Promotion.
5. How to Enter: There are two (2) methods of entry for a chance to win during the Promotion Period: (A) Instagram Entry and (B) Mail-In Entry. Limit one (1) entry per person per day, regardless of method of entry.
- Instagram Entry: Entrants must have a valid, public Instagram account to participate. To enter during the Promotion Period, Entrant must:
- Like the pinned Giveaway post on the @Korbel_1882 Instagram page (the “Promotion Post”).
- Follow both @Korbel_1882 and @tasteofhome on Instagram.
- Tag three (3) friends in the comments of the Promotion Post who are at least twenty-one (21) years of age or older and who would celebrate the holidays with Korbel California Champagne.
Upon completing all steps above, Entrant will receive one (1) entry into the Promotion.
- Mail-In Entry: To enter without participating via Instagram, hand-print your full name, complete mailing address, valid email address, phone number, and date of birth on a plain 3” x 5” piece of paper and mail it in a properly stamped envelope to: Korbel Holiday Sweepstakes Entry, c/o Optivate Agency, 4403 Oleander Dr., Ste. C #251, Wilmington, NC 28403.
- Mail-in entries must be postmarked by December 31, 2025, and received by January 7, 2026, to be eligible. Each mail-in entry must be mailed separately.
Entries must be complete and comply with all requirements outlined in these Official Rules. Incomplete or improper entries will be disqualified at the Sponsor’s sole discretion. Any content deemed inappropriate or in violation of applicable laws, third-party rights, or Sponsor’s standards will be disqualified. Entries suspected of violating intellectual property or privacy rights may also be disqualified.
This Promotion is in no way sponsored, endorsed, or administered by, or associated with Instagram. You understand that you are providing your information to the Sponsor and not to Instagram. Any third-party trademarks, service marks, and trade names referenced are property of their respective owners and are used for identification purposes only.
6. Non-Qualifying Entries: Entries (a) containing general obscene, lewd, crude, vulgar, profane, defamatory or inappropriate text, including acts of violence or acts that appear to cause harm, and/or (b) containing other offensive content and/or any content expressing explicit, graphic or excessive indecent content that is or could be considered inappropriate, unsuitable, or offensive, and/or (c) containing and displaying third-party brands prominently and intentionally, or any materials that violate or infringe (or may infringe) any copyright (including, without limitation, music or artistic work), trademark, logo, or other mark that identifies a brand, entity or other proprietary right of any person living or deceased, including but not limited to rights of privacy or publicity or portrayal in a false light, and/or (d) otherwise violate these Official Rules, as determined by Sponsor, in its sole discretion, shall be disqualified from the Promotion. Sponsor reserves the right to disqualify an entry with offensive content or material that it feels is inappropriate in any way. Each entry must be an original work, and must not have been previously published, must not be awaiting publication, nor may be submitted for publication consideration during the Promotion Period. The entry must not infringe on any third-party copyrights or other rights. Late entries or entries sent via any other method than those stated above will not be accepted.
7. Winning/Odds: On or about January 8, 2026, one (1) grand prize winner (the “Grand Prize Winner”) will be selected in a random drawing from among all eligible entries received during the Promotion Period. Odds of winning depend on the number of eligible entries received during the Promotion Period. Administrator is an independent judging organization whose decisions as to the administration and operation of the Promotion and the selection of the winners are final and binding in all matters related to the Promotion.
8. Prize Notification/Claim: The potential Grand Prize Winner will be notified via email on or about five (5) days following the drawing date (the “Notification”). Except where prohibited, the potential Grand Prize Winners will be required to complete, execute and return an Affidavit of Eligibility, Liability and Publicity Release (the “Release”) and an IRS Form W-9 (“W-9 Form”) (if applicable) and any other documents required by Sponsor (collectively, the “Required Documents”) within three (3) days from receipt of Notification. If the potential Grand Prize Winner fails to return the Required Documents within the time period required, or if the Notification is returned as undeliverable, such potential Grand Prize Winner forfeits his/her right to the prize and another potential Grand Prize Winner will be selected from among all remaining non-winning eligible entries received during the Promotion Period, even if the disqualified potential Grand Prize Winner’s name may have been publicly announced. If it is determined by the Sponsor or Administrator, in its sole discretion, that the potential Grand Prize Winner is not eligible or otherwise not in compliance with these Official Rules, the potential Grand Prize Winner forfeits his/her right to the prize and an alternate will be selected as outlined above. In the event that the potential Grand Prize Winner is disqualified for any reason, Sponsor/ Administrator shall have no liability or obligation to such individuals.
The awarding of the prize is subject to verification by the Sponsor whose decisions are made based at their sole discretion. Sponsor’s interpretation of these Official Rules is final and binding in all respects. The potential Grand Prize Winner is not a prize winner of any prize until his/her eligibility and entry has been verified by Sponsor.
9. Prize: The Grand Prize Winner will receive one (1) Sponsor-specified premium countertop stand mixer (the “Grand Prize”). The approximate retail value (“ARV”) of the Grand Prize is $500.
The name of the prize manufacturer is used solely for the purpose of describing the prize. No endorsement, authorization, sponsorship, or approval by the manufacturer is intended or implied. Products or any other element received as a prize may not be resold, auctioned, bartered, or placed into any other unauthorized channels of distribution. Any prize pictured in advertising or promotional materials is for illustrative purposes only and may not be the actual Grand Prize awarded.
Prizes are awarded “as is” without warranties, expressed or implied, as to their quality or condition, and Promotion Entities expressly disclaim any warranty of merchantability, suitability, or fitness for a particular purpose. The Grand Prize is non-transferable, and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize for one of equal or greater value if the designated prize should become unavailable for any reason. The Grand Prize Winner is responsible for all taxes and fees associated with the prize award, receipt, and/or use.
The Sponsor, Administrator, and their respective affiliates shall not be liable for any damages that occur during shipping, nor are they obligated to repair or replace any prizes that are damaged, lost, or stolen during transit. By participating, all entrants, including the Grand Prize Winner, acknowledge and agree that the Sponsor’s obligations with respect to the prize are deemed fulfilled upon the Sponsor’s shipment of the prize.
10. Release: In exchange for the right to participate in the Promotion, the Grand Prize Winner agrees to release and hold harmless Sponsor, Administrator, and their respective parent companies, subsidiaries, affiliates, divisions, suppliers, distributors, advertising/promotion agencies, and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in or in connection with the Promotion or receipt or use or misuse of any prize. Released Parties are not responsible for technical, hardware, network connections or incomplete or delayed computer transmissions, regardless of cause. The releases hereunder are intended to apply to all claims not known or suspected to exist with the intent of waiving the effect of laws requiring the intent to release future unknown claims.
11. Publicity: Except where prohibited, participation in the Promotion constitutes the Grand Prize Winner’s consent to Sponsor’s and its agents’ use of the Prize Winner’s name, likeness, photograph, voice, quotes, statements, opinions, biographical information and/or hometown and state for promotional purposes in any media now known or hereinafter invented, worldwide, without further payment or consideration. By participating in the Promotion, the Grand Prize Winner agrees that their name, image or likeness may be electronically displayed via the Internet or other form of digital dissemination, extending to all manner and media whatsoever, throughout the universe in perpetuity, free and clear of any claims for royalties, residuals or other compensation. All Entrants understand and agree that any recourse or claim for damages based on Sponsor, Administrator, or their agents’ use of the Grand Prize Winner’s name, image, information or likeness in accordance with this paragraph is hereby expressly and forever waived, and that such express waiver does and shall bind all heirs, survivors, successors, transferees, licensees and assigns of my right of publicity.
12. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Promotion, or any part of it, without notice, for any reason at Sponsor’s sole discretion, including in the event of any fraud, technical failures or any other factor beyond Sponsor’s reasonable control impairs the integrity or proper functioning of the Promotion, as determined by Sponsor. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Promotion or to be acting in violation of these Official Rules, any other promotion or applicable law, or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Promotion may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. By entering the Promotion and accepting a prize, the Grand Prize Winner agrees to maintain their behavior in accordance with all applicable laws and generally accepted social practices in connection with participation in the Promotion or prize-related activity. The Grand Prize Winner understands and agrees that Sponsor has the right, in their sole discretion, to disqualify any of the Grand Prize Winner if they violate the policies of these Official Rules; and, in such a case, the Grand Prize Winner will forfeit all remaining elements of the Grand Prize and still be solely responsible for all taxes and other expenses related to the Grand Prize.
13. Limitations of Liability: The Released Parties are not responsible for: (a) any incorrect or inaccurate information, whether caused by Entrants, printing errors or by any of the equipment or programming associated with or utilized in the Promotion; (b) technical failures of any kind, including, but not limited to malfunctions, interruptions, traffic congestion, or disconnections in phone lines or network hardware or software whether originating with Entrant, Sponsor, or any third party; (c) unauthorized human intervention in any part of the entry process or the Promotion; (d) technical or human error which may occur in the administration of the Promotion or the processing of entries; (e) late, lost, undeliverable, misdirected, illegible, damaged, postage due, incomplete, incorrect, stolen entries; or (f) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Entrant’s participation in the Promotion or receipt or use or misuse of any prize. If for any reason an Entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, Entrant’s sole remedy is another entry in the Promotion, unless it is not possible to award another entry due to the date of discontinuance for any or all of the prizes offered herein. In the event of a discontinuance of the Promotion, or any part of it, for any reason, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance, and in no event will more than the number of prizes stated in these Official Rules be awarded. In the event that production, technical, programming or any other reasons cause more than the stated number of prizes as set forth in these Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.
14. Disputes: THIS PROMOTION IS GOVERNED BY THE LAWS OF THE UNITED STATES AND THE STATE OF NEW YORK, WITHOUT RESPECT TO CONFLICT OF LAW DOCTRINES. As a condition of participating in this Promotion and/or accepting an awarded prize, each Entrant agrees that any and all disputes that cannot be resolved between the parties and causes of action arising out of or connected with this Promotion shall be resolved individually, without resort to any form of class action, exclusively before a court located in New York having jurisdiction. Further, in any such dispute, under no circumstances will Entrant be permitted to obtain awards for and hereby waives all rights to claim punitive, incidental, or consequential damages, including reasonable attorneys’ fees, other than Entrant’s actual out-of-pocket expenses (i.e., evidenced costs associated with entering this Promotion), and Entrant further waives all rights to have damages multiplied or increased.
15. Winner List: For the name of the Grand Prize Winner, send a self-addressed, stamped envelope by January 31, 2026 to the “Korbel Holiday,” Optivate Agency, 4403 Oleander Dr., Ste. C #251, Wilmington, NC 28403. The Grand Prize Winner’s first name, last initial, city, and state will be published in the prize winner list. Residents of Vermont may omit return postage. Requests will be fulfilled after the prize winner is verified.
PLEASE ENJOY RESPONSIBLY. © 2025 Korbel Champagne Cellars, Guerneville, CA.